Krovvi · First-run notes

A strong product with a long front door.

We spent a session with Krovvi as a brand-new user and wrote down what we noticed. The core — talking and getting back a clean note in Egyptian Arabic or English — works well. Most of what we'd change sits in front of it: the steps between opening the app and saying the first thing.

What's already working

Worth protecting through any redesign.

Bilingual capture is the hard part, and it's done Handling Egyptian Arabic and English in the same sentence is the genuinely difficult engineering problem here. It's solved.
The visual language is calm and consistent Restrained dark palette, generous spacing, one typeface used well. The app looks considered, which buys a lot of trust.
The Tasks badge is a small, correct detail A count on the Tasks tab reads instantly and needs no explanation. It's a good pattern that the rest of the app can borrow from.

Five things we'd change

Ordered by how much they'd shift a first session.

Shorten the path to the first recording

The strongest thing Krovvi can do is let someone talk and see a clean note come back. Everything before that moment is a cost. Two slides would carry the promise as well as six do, and get people to the payoff sooner.

Today: six intro slides, then an account screen, before the first recording.

Let the account come after the first note

The App Store listing describes an optional account, and that's an appealing promise. Moving the sign-in prompt to just after someone's first note keeps that promise intact — and asks at the moment there's finally something worth backing up.

Today: Apple or Google sign-in before the app is usable.

Give the record button a name

Recording is the centre of the product, but the button is currently unlabelled while every other control in the bar has a word under it. A label and a little more prominence would make the main action the most obvious thing on screen.

Today: an unlabelled circle sitting across the tab bar.

Let the tab bar carry one idea

The five tabs currently mix a verb, a noun, a brand name and a settings entry, so there's no rule to learn about what each one does. Four tabs that are all destinations — with search among them and settings moved to a corner — would be easier to predict.

Today: Write · Tasks · ⏺ · Krovvi · Settings.

Keep the welcome out of the notes list

The tour currently appears as entries in the note list — once in English and once in Arabic — so a new user's history opens with two items they didn't record. A single dismissible card outside the list would say the same thing without mixing into their content.

Today: two welcome notes filed alongside the user's own.
Krovvi onboarding slide showing a sample note above the headline “It writes it properly.”
Onboarding — slide 2 of 6
Krovvi Home showing a search field, a note list, a coach mark, and a five-item tab bar.
Home — first session

One thing we measured

Sampled from the screenshot pixels rather than judged by eye.

Note titles, Home 17.04:1CLEAR
Tab bar labels, Home 6.74:1CLEAR
“Skip”, onboarding 5.37:1CLEAR
Timestamps, Home 4.84:1CLEAR
Search field placeholder, Home 4.20:1UNDER 4.5

Almost everything clears the WCAG AA threshold of 4.5:1 comfortably. The one exception is the search placeholder, which sits just under — because it's measured against the field's lighter fill rather than the page background. A single token change brings it over the line.

Where we'd start

Small changes first, so the bigger ones have room.

Match the App Store name to the app The listing currently reads “Catch8” while the app is Krovvi. MINUTES
Remove the duplicate welcome note One message instead of two, and outside the notes list. MINUTES
Lift the search placeholder over 4.5:1 One colour token, and the whole app clears AA. MINUTES
Label the record button Makes the primary action the clearest thing on Home. HOURS
Trim onboarding and defer the account The change with the largest effect on a first session. A SPRINT